Witch, Please—This Is REMA’s Season
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And this year’s fall energy? It’s very mindful, very cozy, very demure"
If there were ever a season made for REMA, fall would be it.
You might ask yourself why —is it because of Halloween? Witch, please. It’s because fall is cardigan season. It’s layer season. It’s “I want to feel held without looking like I gave up” season. And that’s literally the DNA of this brand. There’s something spectacular about the way fall shows off—leaves turning colors and dropping like it’s effortless. I haven’t seen a real fall in more years than I care to admit, but I grew up in the Midwest. It’s basically the only season worth living there for. (Kidding—that’s just my California talking.)
There’s something about the first hint of chill that makes women reach for softness—not just in fabric, but in energy. The kind of softness that still has shape. The kind that doesn’t cling, but drapes. The kind that forgives the bloat, the mood, the to-do list, and the weather report that can’t make up its mind.
That’s where REMA lives.
Our cardigans don’t just survive October—they belong to it. They move like intention, stretch like memory, and layer like they’ve been in your closet for years. And our scarves? They’re fall wrapped in fabric—the extra layer you didn’t know you needed until you tried it. The hoodie cardigan, especially—she’s the queen of quiet confidence. The woman who wears her isn’t trying too hard. She just knows what feels good, and she isn’t in the business of pretending otherwise.
And this year’s fall energy? It’s very mindful, very cozy, very demure.
Which is exactly why our newest pieces and colors slid into the season like they’d been waiting all year—effortless, intentional, and made to layer with everything from your favorite cardi to the OG scarves (dropping this week) that double as a head wrap, shawl, or neck warmer depending on your mood.
Fall dressing isn’t about trends—it’s about texture, warmth, drape, and the small luxury of feeling put together without sacrificing the ability to breathe. The women who get it… get it. They’re the ones who buy their layers before the first cold snap, who know a good neutral when they see it, and who consider thumbholes a love language. I always joke that I should’ve named the business Cardigans R’ Us.
So no, REMA wasn’t technically created for fall. But fall was absolutely created for REMA.
P.S. The two new presale pieces are live—get them before the chill (and everyone else) catches on. Colors Power Berry and Pumpkin Pie, made to match your Sash bags perfectly!
P.S.S. I read each and every comment, unfortunately I cant reply due to our blogs limited capabilities, but I appreciate each and everyone of those comments, and love you all dearly! Thank you for reading.
2 comments
My California blood doesn’t do well in the Fall 😂 but I have always love these cardigans. Even when I’m freezing in 70 degree weather, these help take the cold chill away. Fall is definitely made for REMA.
I live in MN and it was 35F this morning and I was SO HAPPY but also – I put on an Erica for the first time this fall! PERFECTION.