From Frustration to Innovation: The Story of Hoodie Turban

From Frustration to Innovation: The Story of Hoodie Turban

You know those days when your hair just won’t cooperate? Well, I  have those days wearing hijab too- we call them “bad hijab days”. It’s where no matter how many magnets or pins you use to keep that darn fabric in place, it will not! That’s where our turbans come into play—a product born from my own frustration and fashioned into something versatile, stylish, and incredibly practical.

The Idea

I’ve always been a fan of comfort—throwing on a hoodie with my favorite pair of jeans is my go-to. But as someone who covers her head, I often found traditional hijab options either too formal or not quite fitting my casual, laid-back style. There were days when I wore my hoodie cardigan with the hood constantly over my head, that it became an extension of me. That’s when it hit me—why not create something that blends the coziness of a hoodie with the elegance of a headcover?

Why I Wear Hijab

Wearing hijab is a deeply personal choice for me. It’s not something I grew up with, so wearing it was not the easiest thing to do, especially in America, where I tend to stand out like a sore thumb, and as much as I would like to think it’s my striking beauty lol, the hijab definitely plays the bigger role. It’s not just a piece of fabric; it’s a symbol of my faith, identity, and values. It represents modesty; even though modesty is subjective and everyone is on their own journey. Over time, I realized that the hijab options available didn’t always align with my personal style or practical needs. I wanted something that felt like me—something casual, comfortable, and easy to integrate into my everyday wardrobe. As they say necessity is the mother of invention!

The Journey to the Hoodie Turban

This inspiration led to the creation of our Hoodie Turban, a game-changer, not only for those who choose to wear hijab, but basically for anyone with a head that is seeking both style and ease. It's lightweight, made from casual fabrics that feel soft against your skin, and effortlessly complements a tee shirt and jeans. But it doesn’t stop there. Our turbans are designed to be versatile, catering to a variety of looks and moods:

  • A stylish comfortable alternative to the standard hijab.
  • Perfect for that classic, timeless appearance, reminiscent of the Hollywood starlets with their scarves tied elegantly under the chin.
  • The ultimate solution for those rushed mornings, giving you a polished look in seconds.
  • When you want a pop of style, worn as a headband with your hair down or up.
  • These hoodie turbans have become especially meaningful for individuals undergoing chemotherapy, providing a comfortable and stylish option during a difficult time. 

This inclusivity is at the heart of our designs—we want everyone to feel confident and beautiful in our turbans.

A Story of Confidence and Style

My favorite stories are the ones where women share how the hoodie turban made their transition to wearing hijab feel seamless, or when patients undergoing chemo tell me it gave them the confidence to step out again. If this small, thoughtfully designed piece of fabric has made even one person’s life a little easier, then I know I’ve done my job.

More Than Just a Bad Hair Day Cover

What started as a solution for my wardrobe frustrations turned into a product line. Our turbans aren’t just a cover-up for bad hair/hijab day; they are a statement. They tell the story of embracing comfort and modesty without sacrificing style, of merging practicality with fashion. And most importantly, they remind us that the best ideas often come from solving our own problems.

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Testimonials

“The hoodie hijab stays in place all day, no pins no fuss. From the clinic to evenings out, they are the only hijabs I wear.” Suha Salem

"My mother was always beautiful and fashionable. Even when battling cancer, she wanted to look her best. Thank you REMA to the softest head scarves she loved to wear" Adriana Ball

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1 comment

Great read. Heartfelt thank you for sharing ❤️

Wendy Dyball

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